When it comes to one of the most important question, there are two distinct schools of thought and a large number of confused bloggers. How should one select the topic to blog about?

  • Option 1: Blog about a topic you are passionate about. You enjoy learning new things about this topic. It will be easier for you to excel on the topic. And if you become the best in any topic the readers will eventually come
  •  Option 2: Blog about a topic that has the potential to earn big bucks. Do proper keyword research, study the competition. Don’t worry if you know zilch about the topic, you can always learn these things later.

To be honest I have been searching for the answer for quite sometime now and have used both the methods. While keyword research driven method got me more traffic and hence adsense revenue, my blog posts about blogging (my passion) has earned me some really valuable friends and backlinks.

It will be interesting to listen to what you think about this topic and hence I have setup a forum on binaryday for this purpose only.  Head over to the forum and let me know your views about Passion or Potential : How to select the topic for your blog?

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