You must market your blog
December 29th, 2007 by Sita !Why do I need to Market my blog?
This is the most frequently asked question that I have heard from blogger freinds who blog as a hobby and do not intend to earn money. As a matter of fact many of them find it beneath them to market their blog. So I will like to address that issue first.
It is your duty to the Internet Community
There are two types of people creating content on the internet. People who are creating content for easy money and people who are doing so because it is their passion. The second class of bloggers may monetize their site but money is never their primary motivation for blogging. IMHO the quality of the content created by the second class is better than the quality of the content created by people who create content simply to make money.
Unfortunately the passionate bloggers do not want to market their blog. And the quick maney bloggers have a huge incentive to do everything to get more and more people to read their blogs. Net result of it is that the normal reader is bombarded with inferior quality content while the better quality content remain hidden from him.
If you want to prevent this deterioaration of quality of content on the internet, then you must actively try to make your blog accessible to as many people as possible and try to bring other good quality blogs to the front.
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